The next challenge for ecommerce sellers? A wave of returns. Wordpress takes a big leap forward. A bug at Google could be causing your search position…
The case for adding MORE steps to your form... A fashion brand is paying a huge fine for something you might also be doing... A Google change might…
It's getting worse — attribution in your Facebook analytics are disappearing. Also: Twitter upgrades its pixel, TikTok catches up on quick-loading…
Google takes another whack at a replacement for the third-party cookie. The EU passes landmark legislation that you're not going to like. TikTok is…
Documents unsealed and now we know why Google is in hot water over its ads strategy. Will this year see the rise of the independent digital agency? And…
Missing some targeting interests? Yes you are. And more than you think. Plus: Best practices for Local SEO. Amazon gets further into bricks-and-mortar…
The big tech platforms have spoken out about the anti-targeting legislation being considered in the U.S. and they are not happy about it. Also: Buy Now…
Will new legislation being considered by American lawmakers kill off audience targeting as we know it? The results are in and Apple's recent changes are…
Causation or Correlation? Is there a connection between the soaring inflation we've seen and consumer brand loyalty? Also: Walmart goes NFT. A lesson in…
Hi there — Tod here. My clumsy fingers sent out today’s newsletter just now missing the story referenced in the title. The story and interview is in…
Did you just lose that RFP to a phantom agency? A big Shopify bug is giving product managers headaches. And more!
Did Facebook and Google collude to kill a competing ad platform? Strange numbers are appearing in Shopify stores. What happens when you remove…