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Layoff Landmines: Social Giants’ Troubles Shake Agency Foundations

todayindigital.substack.com

Layoff Landmines: Social Giants’ Troubles Shake Agency Foundations

Big layoffs, big troubles — how the social platforms HR issues are hurting marketing agencies. TikTok spend is stalled while brands wrestle with the app’s potential. And more!

Mar 20, 2023
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Share this post

Layoff Landmines: Social Giants’ Troubles Shake Agency Foundations

todayindigital.substack.com

How Platforms' Layoffs Are Affecting Marketers

With no one to pick up the phone if things go wrong, more layoffs mean more problems for agencies.

Digiday has a good thinkpiece up today about how Meta, …

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